Services

Analytics & Tracking Services

Build a reliable data foundation with accurate tracking, clear attribution, and structured analytics.
MetricMantra helps businesses move from broken tracking to actionable insights.

GA4 Implementation & Migration

We design and implement GA4 setups aligned with your business goals, including event tracking, conversions, and reporting.

Conversion Tracking Across Platforms

We ensure consistent tracking across Google Ads, Meta Ads, and other platforms to eliminate attribution gaps.

Ecommerce Tracking

We implement full-funnel tracking for WooCommerce and Shopify, covering product views, add-to-cart, checkout, and purchase events.

Tracking Audit & Debugging

We audit your current setup and fix issues such as missing events, duplicate tracking, and incorrect attribution..

ADVANCED IMPLEMENTATIONS

Server-side Tracking (GTM Server Container)

We implement server-side tracking using Google Tag Manager to improve data accuracy, reduce data loss, and gain better control over tracking..

Meta Conversion API (CAPI) Implementation

We set up browser and server-side event tracking to improve attribution, event match quality, and campaign performance.

Online–Offline Journey Mapping

We connect GA4 data with CRM systems to track the complete customer journey — from ad click to offline conversion — enabling better attribution and decision-making.